Syllabus
Typography

Typography

ARTC-1327

Credit Fall 2021
08/23/2021 - 12/12/2021

Course Information

Section 001
Distance Learning
MW 12:00 - 12:55
DLS DIL
Joseph Bullard

Section 001
Laboratory
MW 12:55 - 14:40
DLS DIL
Joseph Bullard

Office Hours

  • T Th
    12:00pm - 2:00pm
    Available Online
    I am also available by appointment. Please email me at joseph.bullard@austincc.edu to schedule another time.

Course Requirements

Course Description

A study of letterforms and typographic concepts as elements of graphic communication. Emphasis on developing a current, practical typographic knowledge based on industry standards. 

Course Prerequisites

ARTC 1413 or ARTC 1313 - Digital Publishing I 

Course Rationale/Objectives

Typography is a foundation course for the graphic design curriculum. This course provides students the fundamental skill to design effectively with typography for work produced in Design Communication I, II, Typographic Design, and Portfolio.

 

Readings

Designing with Type (5th Edition) by Craig & Scala  (Authors) ISBN-13: 978-0823014132
ISBN-10: 0823014134 available at ACC Bookstore and Amazon.

Course Subjects

Competency

Topic

Assessment 

Assignment Type

1

Discover the basics of typography

Type Scavenger Hunt

Minor exercise

2

Design with five classic typefaces

Expressive Words

Minor exercise

3

Design a layout with text type

Early Letterform

Minor project

4

Design a layout with text and image

Visually Enhanced Quote

Minor project

5

Design a layout using a grid

Grids

Minor project

Capstone

Demonstrate knowledge of typographic fundamentals

Brochure

Major project

 

Student Learning Outcomes/Learning Objectives

What you’ll learn to do by the end of this course:

  • Discover the basics of typography

  • Design with five classic typefaces

  • Design a layout with hierarchy

  • Design a layout with text type

  • Design a layout with text and image

  • Design a layout using a grid

  • Demonstrate knowledge of typographic fundamentals